If you’ve started using Lead Scoring in Realtime Marketing as part of Customer Insights – Journeys, nice one! That’s a great start. Hopefully you’ve also started building segments to find people who have a over a specific score to send them on Journeys, even better! You might have then noticed the other option in the Lead Management section for Lead Scoring Qualification. Exciting! Well,…
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Using Lead Scoring Qualification Functionality
Have you used the Lead Scoring Qualification functionality? Have you found it useful when using Realtime Marketing in Customer Insights?
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