Part 26 – Using Google Optimize For A B Testing Of A Page – YouTube

Part 26 of my Google Analytics Series
🧿 Using Google Optimize For A B Testing Of A Page 🧿
So far in this series, we have reviewed and set up many different tools that are all related to Google Analytics. We’ve used Google Tag Manager, Google Campaign URL Builder, Google Search Console and Google Data Studio. In this part of the series, we are going to jump into Google Optimize. Optimize allows you to test variants of web pages and see how they perform against an objective that you specify. Optimize monitors the results of your experiment and tells you which variant is the leader. In this post, we will create an A/B test to display different versions of the same web page to our visitors. Let’s get started!

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Author: Megan V. Walker

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