Dylan Hayes – Lessons from my Journey to the Dark Side – YouTube

Before a project happens, somebody has to pay for it. Usually that involves a sale. In this talk I’ll be talking about what I have learned in my journey from software development to consultancy and sales. Firstly we’ll consider and then demolish some stereotypes, talk about why sales is important to developers and emphasise why everyone is a sales person sometime before finally talking about dealing with customers.


Author: Scottish Summit

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