Every facet of chemical manufacturing, from hazardous material logistics to regulatory compliance, demands precision, insight, and speed. Traditional tools often fall short in handling the scale and complexity of modern operations. That’s where Maplytics, a certified geo-analytical solution embedded within Microsoft Dynamics 365, Power Apps, Power Pages, and Dataverse, steps in.
Why Location Intelligence Matters for the Chemical Sector?
- Optimize Global Supply Chains & Distribution: Chemical companies manage complex global operations — from sourcing raw materials to product delivery via distributors and logistics partners. With map-based visualization, organizations can streamline supply routes, minimize delays, and improve regulatory tracking.
- Improve Field Operations & Scheduling: Critical field tasks like plant visits, safety inspections, and environmental audits need precise planning. Using Maplytics within Dynamics 365, field managers can schedule visits, assign territories, and optimize routes — reducing travel time and ensuring full compliance.
- Enhance Risk & Emergency Response: In the event of chemical incidents, fast, informed action is crucial. With real-time location intelligence, users can instantly identify nearby facilities, emergency teams, or regulatory bodies and receive accurate navigation – potentially saving lives and reducing risk.
How Maplytics Enhances Operations in the Chemical Industry?
- Proximity Search for Efficient Supplier & Client Outreach
Need to identify suppliers, plants, or customers near a specific site? With Radius/Proximity Search to zero in Maplytics, field teams can quickly locate nearby facilities—even during ad hoc visits or on the go. This minimizes travel time, reduces fuel costs, and helps uncover new business opportunities. - AI-Powered Route Optimization
Maplytics optimizes routes by prioritizing safety, distance, and traffic patterns. Using MapCopilot, users can simply ask for optimized routes in everyday language. With turn-by-turn navigation powered by Google Maps, Apple Maps, or Waze, every plant visit or field inspection becomes highly efficient. - Geo-Visualization for Smarter Territory & Risk Management
Plot CRM records like customers, plants, suppliers, and compliance zones directly onto interactive maps. Use Heat Maps to identify high-risk zones, underserved markets, or growth areas based on density and geography – empowering chemical firms to make faster, data-driven decisions. - Built-In Dashboards for Real-Time Strategic Insights
Maplytics integrates seamlessly with Dynamics 365 dashboards, offering visual insights into field rep coverage, territory performance, appointment density, and more. Chemical industry leaders can make decisions in real-time—no toggling between platforms.
Why Chemical Companies Should Embrace Location Intelligence in Dynamics 365?
- Ensure Regulatory Compliance: Stay compliant with ever-changing regulations by visualizing hazardous zones, restricted areas, and environmental boundaries through real-time spatial overlays. Easily plan routes that meet legal and safety standards.
- Boost Field Productivity: Maplytics simplifies territory planning and route optimization, helping teams complete more visits in less time. This translates to higher productivity and improved on-ground performance.
- Improve Operational Resilience: Unexpected shutdowns, compliance changes, or last-minute visits? Maplytics allows on-the-fly adjustments to routes and schedules, ensuring uninterrupted operations and faster decision-making.
- Support Sustainability & Risk Reduction: With optimized routes and fewer redundant trips, chemical firms can lower fuel consumption, reduce carbon emissions, and align field operations with green initiatives—all while improving safety outcomes.
The Bottom Line
In the chemical industry, location-aware decisions are essential—not optional. With Maplytics seamlessly embedded within Microsoft Dynamics 365, organizations unlock:
- Streamlined field logistics
- Safer, smarter safety and compliance operations
- Improved customer and sales visibility
- A data-driven, geo-intelligent approach to growth
Whether you’re managing plants, supply chains, or compliance teams, Maplytics equips your CRM with the spatial intelligence needed to operate faster, safer, and more efficiently.
What’s More?
Maplytics is like water that can be moulded into any shape. It makes Bing Maps and Azure Maps integration within Dynamics 365 look seamless. Radius Search, Route Mapping, and more have become super easy to use. To get more acquainted and experience it first-hand, one can write to crm@inogic.com. To investigate the product further with a personalized demo within Microsoft Dynamics 365 CRM / Dataverse, get in touch with the team. For applied knowledge, visit our Website or Microsoft AppSource. One can hop onto the detailed Blogs, Client Testimonials, Success Stories, Industry Applications, and Video Library for a quick query resolution. You can check out our technical tutorial video series #KnowYourMaplytics here, and for fun Tips & Tricks about Maplytics, have a look at our series #ProAtMaplytics here. Technical docs for the working of Maplytics are also available for reference.
You can also leave us a review or write about your experience on AppSource or the G2 Website.